rSmarties. It's Who We Are.

Okay, we’re a little off-center. But don’t let our quirkiness fool you—we’re an experienced, hungry, devoted team that’s on a mission to modernize and simplify. And we’re making some noise.

Our products are relied on by some of the nation’s most respected learning institutions from coast to coast (and Hawaii). We’re in the Big Ten, the Big East, the SEC, the ACC; public and private; large, small, and in between. And we’re always expanding.

“Born” in 1999, rSmart is older than many of today’s college students. That doesn’t make us old; it just means we’re successful. And durable. And seasoned.

Our Company
Our Crew
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rSmart is modernizing campus technology and simplifying campus life.

We don’t define success as simply delivering web-based applications to the higher ed market—even though that’s technically what we do.

We’re in this to have a meaningful impact on how college students live and learn and interact and grow, on their journey from high school to grad school and into adulthood.

Making life sweeter for students, as well as the schools & their IT pros.

We come to work every day with our sights set on making the college experience easier and more enjoyable for students—helping them get the most out of that dynamic and enlightening, yet compressed and often stressful, time in their lives.

At the same time, we play a vital role in helping higher ed IT teams make progress toward the potentially intimidating task of moving their systems into the future.

See what our customers have to say

*Spoiler alert: they’re big fans

rSmart at a glance

  • Our team’s collective experience (time served?) in EdTech: 78 years
  • Campuses currently using OneCampus: 85+
  • Individual users of rSmart products: More than 1.5 million
  • Coast-to-coast (and international): solutions deployed in 27 states and 2 countries
  • Truly customer-focused: over 75% of new functionality comes from customer suggestions

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    CEO & Co-Founder
    Tony Potts

    Tony Potts brings two decades of experience in education technology to his role as CEO of rSmart. After graduating from Arizona State University with an engineering degree focused on interactive computer graphics, Tony co-wrote seven computer books on subjects ranging from Java development to 3D graphics, then was hired by his publisher (Coriolis Books), to edit their programming magazine (Visual Developer) as well as run their IT department which included creating their first web presence. In his most recent role as Chief Technology Officer for rSmart, Tony played a leadership role in the development and delivery of the Sakai and Kuali open source foundations.

    Vice President of Operations
    Todd Yates

    Todd Yates has been actively engaged in higher education technology for over twenty years. He has managed the implementation and delivery of enterprise software such as Kuali, Banner, Colleague, PeopleSoft, Blackboard, Moodle, Sakai, at hundreds of educational institutions worldwide. At rSmart, Todd serves as lead enterprise architect and information security officer for rSmart’s Amazon Web Services (AWS) Cloud Operations. Prior to joining the company, he served as Executive Director of Technology for St. Mary’s University and CIO of the WILM Technical College PeopleSoft Consortium, a public education ERP and data-center that served three community colleges.

    National Sales Executive
    Ed McDermott

    As a leading consultant in both sales and new business development, Ed joined the rSmart team in 2015. With ten years of experience in software sales, his career spans multiple industries, allowing him to develop a pivotal perspective on sales strategy, organization, operations, and customer service. Prior to rSmart, Ed spent five years in human capital management working for SilkRoad Technology, consulting customers in a variety of areas from recruiting, to on-boarding, to performance management. He got his start in higher ed technology working for Blackboard where he focused on helping universities meet their learning management needs. Ed earned his Bachelor’s Degree in American History from Muskingum University and his Master’s Degree in American History from the University of Akron.

    Support Coordinator
    Jennifer Martinez

    A native of Southern California, Jennifer attended Orange Coast Community College in Costa Mesa, CA. She began her Customer Service career with AT&T Wireless at their corporate office in Cerritos, CA. From there, she moved to Corelogic Saferent (a subsidiary of First American Title) in Santa Ana, CA where she spent the next 10 years dedicating herself to assisting clients and helping the Sales and Account Management teams expand their customer base. Jennifer joined the rSmart team in 2012 and considers helping colleges and universities achieve their mission both a challenge and a privilege.

    Software Engineer
    Khalid Ibrahim

    Khalid graduated Arizona State University in 2016 earning his Bachelor’s Degree in Computer Science with a concentration on Software Engineering and immediately joined the rSmart team as a Junior Java Developer. As an rSmartie, Khalid helps execute the product roadmap by developing code to support new product features and functionality. A native of Saudi Arabia, when outside of the office Khalid is often found playing soccer, swimming and spending time with his wife and daughter. He also likes to watch movies and TV shows when he can if he is not developing Android apps.

    Marketing & Customer Support Coordinator
    Delphina Saragosa

    The “office millennial,” Delphina brings the student perspective to rSmart. Leveraging her youthful energy and entrepreneurial spirit, she helps execute marketing campaigns, industry events and trade shows and is a key component of the customer support process. As someone who has a thirst for knowledge, Delphina is always ready for any challenge. Delphina is pursuing her Bachelor’s Degree in Marketing and is on track to graduate from the University of Phoenix in 2019. Outside of the office, Delphina enjoys working out and spending time with family and friends.

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